August 26, 2010

SNPA Conference on Community Journalism

The Southern Newspaper Publishers Association is holding a conference on the future of smaller newspapers Sept. 15-17 in Atlanta.

For those interested, here is the rundown

  • The Role and the Future of Community Newspapers (read more about this session)
    • David Dunn-Rankin, president and publisher, The Sun, Port Charlotte, Fla.
  • Save Yourself
    Bold, Original Thinking for the Future of the Newspaper Industry

    • Kay B. Lee, community initiative entrepreneur, The Center for Community Preservation and Planning, Covington, Ga.
  • Masters of the Web: Paid Content Models that Work
    • Randy Morton, publisher, Statesboro Herald, Statesboro, Ga.
    • Ted Jatczak, director of sales and marketing, Kentucky New Era, Hopkinsville, Ky.
    • Doug Toney, editor and publisher, New Braunfels Herald-Zeitung, New Braunfels, Texas.
  • Mobile Technology and the Future of Media
    • Renu Kulkarni, executive director, FutureMedia, Georgia Institute of Technology, Atlanta, Ga.
  • Local Search
    • Christopher P. Reen, executive vice president, The Oklahoman, Oklahoma City, Okla.
  • Interactive Database Marketing: You've Got E-Mail Addresses – Now What? (read more about this session)
    • Michelle Novak, sales and marketing specialist, Presslaff Interactive Revenue, Norwalk, Conn.
  • Ideas that Drive Gains in Circulation (read more about this session)
    • Steve Learn, circulation consultant, LEARNing More Circulation Idea Service, Killeen, Ala.
  • The Ben Franklin Project (read more about this session)
    Local content that really matters.
    Building local content without increasing costs.

    Developing social networks and user-generated content.

    • Jon Cooper, vice president/content, Journal-Register Company, Yardley, Pa.
  • You can Make Things Happen, Watch Things Happen or ...
    How to Deliver Nearly Flawless Execution

    • Tony Marsella, president and COO, Ranger Data Technologies, Augusta, Ga.
  • What I Would Do on Monday if I Were Your Sales Manager
    • Mike Blinder, president, The Blinder Group, New Port Richney, Fla.

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